The Discerning Eye of the Modern Consumer
        Today, product designers everywhere find that the savvy consumer is scrutinizing their work from every angle.

        The shape and finish of a consumer product are important indicators of that "je ne sais quoi" quality factor. To be the best requires accurate CAD modeling of the design coupled with ultra-precise mold tools. The catch, as everyone in the industry likes to joke, is that the product designer and the mold tool manufacturer are completely different species.

        The VX solution challenges that perception by giving product designers tools of creative freedom complemented with essential manufacturability. A really good example of this power is VXs outstanding "designer fillets." Traditional arc-based fillets have their place, but on plastic consumer products the tangent edge blend can often be too pronounced. This proves to be especially true and unattractive in the unflattering light of retail outlets.

        It is commonplace to combat this problem by hand fettling and polishing of the mold. The VX designer fillet however is a clever, softer blend curve than a primitive arc. The designer fillet is more pleasing to the eye.

        The subtlety of the blend transition is derived during mold machining, thereby requiring less post-machining work and helping to maintain consistent shape and form in multi-cavity molds.

        Bob Fischer, VX vice president, sales and marketing, commented, "This advanced feature is yet more proof that VX delivers sophisticated capabilities for product developers for developing attractive, differentiated products."

About VX Corporation
        VX Corporation is a pioneering developer of advanced, integrated CAD/CAM solutions for engineers and industrial designers. Using VXs design-through-manufacturing solutions, companies can speed time-to-market, increase profitability and gain a sustainable competitive advantage  made possible by new breakthroughs in technology, price and performance. Unlike conventional CAD/CAM systems, VX technology is built on an exclusive, high-performance VX engine that delivers sophisticated 3D hybrid modeling capabilities and provides interoperability with emerging process management and engineering tools. Some of the worlds leading manufacturers rely on VX software to power the design, engineering and manufacturing of innovative products.

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For further information, contact:
Vince Mercurio (321) 309-1008        
VX Corporation        
vjm@vx.com                

VX® is a registered trademark of VX Corporation.